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Blogging NewsBios
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BLOG TOPICS:
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Acher - Reuters
Cristina Alesci - Bloomberg
Rob Cox - Breakingviews
Automotive Writers
Julia Boorstin
- CNBC
Jessica Hall - Reuters
Bob Herbert - NYT
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KQED
Wash Post Journalists Discover a Resilient USA
Time's Alice Park - Health Journalist of the Month
Coverage of Peanut Butter Recall: Gardiner Harris
FT's Andrew Jack Has the Scoop on Sanofi-Aventis
Health Journalism Today
Recently Updated health.newsbios*:
Associated Press:
• Linda A. Johnson
• Lauran Neergaard
• Matthew Perrone
Bloomberg News:
• Kristen Hallam
• John Lauerman
• Elizabeth Lopatto
• Shannon Pettypiece
• Tom Randall
• Lisa Rapaport
• Albertina Torsoli
• Angela Zimm
BusinessWeek:
• Catherine Arnst
• Arlene Weintraub
Dow Jones Newswire:
• Jennifer Corbett-Dooren
• Jared A. Favole
• Peter Loftus
Financial Times:
• Andrew Jack
Forbes:
• Matthew Herper
• Robert Langreth
New York Times:
• Reed Abelson
• Gardiner Harris
• Robert Pear
• Natasha Singer
• Duff Wilson
Reuters:
• Bill Berkrot
• Susan Heavey
• Lewis Krauskopf
• Ransdell Pierson
• Lisa Richwine
Wall Street Journal:
• John Carreyrou
• Vanessa Fuhrmans
• Jacob Goldstein
• Avery Johnson
• Anna Wilde Mathews
• Alicia Mundy
• Jonathan D. Rockoff
• Shirley S. Wang
• Jeanne Whalen
• Ron Winslow
• Jane Zhang
Other:
• Susan Dentzer, Health Affairs, Editor-in-Chief
• Katherine Eban, Freelance Investigative Health Care Reporter/ABC News
• Mike Huckman, Pharmaceutical Reporter, CNBC
• Alice Park, Senior Writer, TIME
• Bernadette Tansey, Staff Writer, San Francisco Chronicle
* Dozens of additional health.newsbios
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Journalists Unplugged:
200 Influential Journalists
‘Unplugged’During 4-Day NewsBios-on-Demand Sales Event
The unvarnished dossiers of more than 200 of the country’s most influential
business and financial journalists will be available this week on demand to
public relations and media relations executives.
This special 4-day-only event is being conducted as a means of introducing
corporate and agency communications executives to the NewsBios-on-Demand
24/7/365 journalism biographies and media research services, according to
NewsBios’ executive editor Dean Rotbart.
Unlike official biographies or those profiles available for free on the
Internet, NewsBios are professionally reported and compiled to paint a full,
no-holds-barred personal and professional portrait of journalists whose output
influences both consumer and investor decisions.
Each NewsBio delves into the journalists’ professional and educational
experiences and detects personal details that may have impacted the journalists’
approach to their jobs. Examples include health care reporters whose family
members have faced major illnesses; Wall Street reporters whose family members
work for major investment houses; and numerous business and financial reporters
whose spouses or siblings work in the industries they cover.
NewsBios has been providing major global corporations and public relations
agencies with journalism dossiers since 1987. The company maintains profiles on
more than 7,000 active journalists, a complete list of whom can be found at
www.newsbios.com. (NewsBios also offers to rapidly build custom profiles on any
journalists not already in the company’s extensive media library.)
While many NewsBios clients have come to rely on the personal touch offered by
its service agents during regular business hours, NewsBios is rapidly expanding
the number of profiles that are available 24/7/365 from its
NewsBios-on-Demand.com service. The NewsBios-on-Demand.com website allows anyone
using a major credit card to order and immediately download the bios of select
“in-demand” journalist on nights, weekends and holidays.
From Tuesday, February 16th through Friday, February 19th, all profiles at
NewsBios-on-Demand will be available for the reduced price of only $9.95 each.
To obtain this special discount, users will have to register with the site and
enter the special coupon code “PresidentsDay” at checkout. NewsBios ordered
through the normal customer service-supported site (www.newsbios.com) or by
phone (1-866-NEWS-070) will remain priced at the standard $69.95 rate.
Among the 200-plus journalists’ whose recently updated bios are currently being
offered at NewsBios-on-Demand.com are:
•Ellen Byron – The Wall Street Journal
•Dagen McDowell – Fox Business Network
•Peter Elstrom - BusinessWeek
•Greg Farrell – The Financial Times
•Susie Gharib – The Nightly Business Report
•Jessi Hempel – Fortune
•Stefanie Ilgenfritz – The Wall Street Journal
•Linda A. Johnson – Associated Press
•Steve Lohr – The New York Times
•Donald G. McNeil Jr. – The New York Times
•Scott Patterson – The Wall Street Journal
•Michael Peltz – Institutional Investor
•Chad Terhune – Bloomberg Business Week
•Ali Velshi – CNN
•Jessica Wohl - Reuters
“Many professionals, hoping to save a few dollars, think to themselves, ‘Why
should I pay for a NewsBio when I can get an official bio for free on the
Internet?’” observes NewsBios’ Rotbart, a one-time investigative reporter for
The Wall Street Journal.
“The difference between a professionally compiled NewsBio and a ‘giveaway bio’
is the difference between propaganda and investigative reporting,” Rotbart
maintains. “When your company’s or client’s reputation is riding on the outcome
of a news story, which resource do you want to rely upon?”
Rotbart notes that NewsBios aggregates and sifts information from more than 60
sources of public information and combines that research with its own analytics
and proprietary databases. Among the core advantages of a NewsBio over
self-conducted media research is that because NewsBios tracks so many
journalists, the service is able to compare/contrast journalists with their
peers and competitors.
“Trying to do it yourself will give you a glimpse of a single journalist,”
Rotbart explains. “But we know not only our journalists in great detail, but
also their bosses, colleagues and competitors. We tell our clients how typical
or atypical each journalist is.”
Those wishing a free, no-obligation sample NewsBio can also order one by
registering online and selecting the “print and call” option at checkout. Those
who wish to pay and download any of the 200-plus NewsBios-on-Demand, should
enter the “PayPal” option. Customers can use their credit card through PayPal
without having to become a PayPal member.
For additional information, public relations and media relations executives may
visit the NewsBios web sites (www.newsbios.com and www.newsbios-on-demand.com)
or phone during regular business hours, 1-866-NEWS-070, ext. 2.
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